The perfect software for used car dealers


Mentor CRM software helps used car dealers to sell more cars. Manage your customer activities and increase sales with third party integrations; manage web leads and online car sales. Third party integrations include Cinch, HeyCar, AutoTrader, Ebay, Motors.co.uk, and many more.

Mentor has features you wouldn’t expect for such a great price, from £149 a month for up to 15 users (non franchise dealers). Cloud based, with an easy to use interface and marketing tools. Never miss a sale with our Sales Manager Planner and reporting.

Used Car Dealer

Used Car Dealers
#WhyPayMore


With Mentor, you choose as little or as much as the system you need for your business needs – CRM or full DMS integrating sales, parts, service and accounts.

Great pricing

Our CRM starts from £149 per month for up to fifteen users (non franchise dealer), which we think is pretty good value compared to other systems.

Auto industry experts for 20 Years

We only work with the car industry and our software has been created to be easy to use, with all the features and sales tools you need to sell more.

Extensive integrations

Hundreds of third party integrations to help you to sell more cars and improve dealership productivity.

Mentor Systems

Website flexibility

Have the freedom to choose the website provider you want. Integration from your website straight into Mentor; never miss a sales lead again. Upload your stock from Mentor to your website.

Managers – making your life easier

Our Sales Manager Planner means you get an overview of all sales, every day. Track enquiries, appointments and sales in a few clicks.

Moving your data without disruption

If you are moving over from a current CRM or DMS, don’t worry about your current and historical data. We can do an electronic format update of your data into Mentor before your go live date.

Cloud based

Mentor is cloud based and trusted for strict data and systems required of ISO 27001 certification.

Mentor CRM


The CRM system has been created for the exact needs of used car dealers #WhyPayMore. All the features and integrations you need for increased sales and productivity.

Want a quick high level look at our features? Or to see our system in action and receive pricing - book a demo with our team.

 

Mentor DMS


With Mentor DMS you can incorporate all of your different departments such as sales, vehicle admin, service and parts. Mentor is modular, so you can also add accounting and management accounting modules.

So why not book a demo today so we can show you our system and discuss what will best suit your business.

 

Integrations


Mentor works with some of the largest and most respected suppliers in the industry. Mentor integrates with hundreds of third parties and manufacturers.

GForces

GForces NetDirector® Auto-e integration within Mentor; online leads, deposits, stock and photos to your website.

Automotive Compliance

Our DMS is integrated with the FCA Group allowing sales, service, parts and financial data to be transferred between the systems.

HaynesPro

E3 Technical, by Haynes Pro, includes full technical support for your garage; such as drawings, procedures and fault code diagnosis.

Rapid RTC

Mentor integration with Rapid RTC, for easy access to digital leads and essential follow up by your sales team.

Deal Trak

The DealTrak Mentor integration; easy one-click submission of customer, vehicle and finance details.

Hey Car

Your leads from Heycar can be routed directly into your Mentor system.

Cinch

All leads and customer enquiries are picked up immediately on Cinch and routed directly into the Mentor CRM system.

eBay

We have stock feed integration with eBay.

AutoTrader

We work closely with Auto Trader to provide vehicle stock feeds and imports.

MCN

We have stock feed integration with MCN.

BCA

BCA Marketplace PLC, formerly British Car Auctions, is a used vehicle marketplace which we can provide stock data to.

Motors

We have vehicle stock feeds that can supply motors with your stock list.

Squarespace

With this new integration, your leads from Squarespace can be routed directly into your Mentor system.

PSA Peugeot Citroen

Mentor DMS is integrated with the PSA Group, allowing sales, service and parts data to be transferred between systems.

FCA

Our DMS is integrated with the FCA Group allowing sales, service and parts data to be transferred between the systems.

VW

Mentor DMS is a VW approved system allowing sales data to be transferred between systems.

Nissan

Mentor DMS is a Nissan complaint system which allow sales data to be transferred between systems.

MG

Mentor is integrated with MG for manufacturer leads and parts files.

Mitsubishi

Mentor is integrated with Mitsubishi allowing sales, service, parts and financial data to be transferred between systems.

SsangYong

Mentor has an integration with SsangYong for parts files.

Subaru

Mentor for garages has a parts integration with Subaru.

CAP

CAP integration is available and used for vehicle valuation look-ups.

UK Mail

Our marketing suite has UKMail integration allowing you to print and send letters at a click of a button.

Text Local

Text Local allows us to send SMS messages easily through Mentor DMS.

Car Finance 247

We can feed your vehicle stock list to Car Finance 247 on a daily feed.

Autorola

We have stock feed integration with Autorola.

Car Gurus

We have stock feed integration with Car Gurus.

Google

We use a variety of Google services from Analytics integration to postcode lookup services.

Piston Heads

We have stock feed integration with Piston Heads.

Exchange And Mart

We have stock feed integration with Exchange and Mart.

Evolution Funding

We have stock feed integration with Evolution Funding.

Sales Master

We have stock feed integration with Sales Master.

Keyloop

We have stock feed integration with Keyloop.

Manheim

We have stock feed integration with Manheim.

About us

Mentor was created by Danny Palmer of Palmers Motor Company and software expert Paul Heams, over 20 years ago. Palmers were looking to sell more cars and improve the productivity of their garage division. Danny and Paul created a CRM system that was built specifically to meet the exact needs of the motor industry.

Over the years this system has expanded to a fully bespoke Mentor Dealer Management System, which can manage all areas of a dealership including Sales, Vehicle Admin, Finance, Service and Parts.

Used in the UK and across the world and trusted for it’s strict data and systems security required of ISO 27001 certification. Cloud based, and integrations with leading car manufacturer data hubs and business systems. #WhyPayMore

We have placed cookies on your device to help make this website better.  Click Here to view our privacy policy and change your cookie settings.  Otherwise, we’ll assume you’re OK to continue.